Would you like to dropship socks? Do you want know if it’s a promising enough business idea? Are you wondering how to sell socks online? Today, we are going to explain why this niche is very well suited for a dropshipping business model. Beyond this, you’re about to learn 8 simple tricks to build an online store selling socks and generating income. Here we are!
Is it profitable to dropship socks from your online store?
“What? Socks? Are these products promising enough to build or expand my dropshipping business?” Make no mistake, they definitely are!
Fashion.. and that says it all! It doesn’t stand still! New trends are emerging, and socks manufacturers are following them closely. For many years, socks were not considered stylish and had only a practical role rather than a decorative one.
But everything has changed now: socks are not just a piece of clothing that used to cover the legs. They are a significant part of any fashionable look.
Let’s take a look at the statistics. According to the Statista, the revenue in the Socks segment amounts to US$14,173m in 2021. The market is expected to grow annually by 6.79% (CAGR 2021-2025).
Socks are selling like hotcakes, and the demand for them is growing at a breakneck rate. As business owners who follow the trends, can we miss out on this sock boom? The answer is obvious.
Have we convinced you already? 😉
But there’s more to come. Stay tuned!
8 reasons to dropship socks for profit – and simple tricks to make it right
If you are interested in this niche, we have good news for you! When you dropship socks, you come across a lot of advantages that will be appreciated by both novice dropshippers and those who already run their business. Let’s look at some of them:
Wherever you are: at work, at home, at the gym, on vacation or a walk, socks will come in handy in each of these situations.
Beyond this, we also know that people wear socks day in and day out and they wear out. This means that socks are the products of daily demand.
Add socks to your online store product range and bet on them throughout the year since this is a prime example of evergreen products.
Therefore, their number usually exceeds 2-3 pairs, right? Do you understand where this is going? To the second advantage of this niche!
Bigger order value
Socks are necessary everywhere and for everyone. How many pairs of socks does a person have on average? Sure, a lot.
They tend to buy them quite often. So why not show more?
Expand your product range to let a customer choose from a variety of products and buy more.
After seeing a great offer and the opportunity to buy several pairs of low-cost socks online at once, people will be more likely to buy multiple items from you.
Further, everything will depend on your offer and a variety of goods. How to get customers to buy more? Let’s move on to the 3rd reason to start dropshipping socks right now.
Multiple customer segments
We can come up with a large number of categories of socks and segment them by:
- The wearer’s age (newborns’ socks, children’s socks, teens’ socks, adults’ socks,…)
- The person’s gender
- The socks’ purpose (running socks, yoga socks, dancing socks, home socks, …)
- The material of socks (cotton socks, wool socks, bamboo socks, nylon socks, …)
- The socks’ design (textured socks, printed socks, plain colored socks, …)
Each of these categories has its own audience. The more categories are presented in your store, the more audiences you will be able to attract. Use it for your benefit!
Build your marketing strategy for different customer audiences, give them a choice, offer them a variety of options and models of socks and maybe your store will interest them.
Growing public interest
Given the fact that the trend for socks continues to grow, people are becoming more interested in them, looking for tempting offers and quality products. There is an increasing number of socks models, shapes, sizes, designs.
How can we use this for our business? Very simply!
Follow the trends, find the best models and allow your future customers to pick up socks for any mood, occasion, and clothing style.
Low product price and tiny weight
Of course, we could not leave aside this pleasant fact! Socks are an affordable product. To get your dropshipping profits, you put a certain markup on the goods in your store. When you do this with socks, their price still remains attractive for the final buyer!
Find a supplier who is ready to provide you with top-quality socks at relatively low price. This will ensure a high profit margin and the buyers’ satisfaction.
Another great advantage is that it is a very lightweight product. You will not have to pay extra for the delivery. Since these products meet all the delivery parameters of ePacket, the packages will reach your buyers quickly and without any problems.
The opportunity to diversify your offer
Socks are great products that can be combined with each other. If your store has multiple categories of socks, you can create special offers.
Try mixing cute, printed, festive socks, and offer them at an attractive price. This way you’ll increase the chances of buying several items at a time.
Try different options for combining and evaluate which ones are bought better. Given these insights, you can expand your store and offer new attractive sets.
The ability to add socks to different niche stores
Socks are versatile products.
Add a different category of socks to any store you’ve already been running: a children’s or sportswear store, a shoe store, a gift store, etc.
For almost any store, socks will be a relevant addition and your chances of profit will increase significantly.
Socks are a great gift
Themed socks can be an original gift for men, women, and children. As a gift they should be beautiful, high-quality, original, right? They make a really bright and original gift for a loved one, good friend, colleague, etc. that will suit any holiday.
Take advantage of this: offer beautiful socks sets and create interesting holiday offers.
Are you excited with the opportunities? Let’s take a look at the sample thematic selection of trending socks!
Socks to dropship: printed socks
Even a brief Google search makes it clear: socks with a bright color print are at the peak of popularity right now! Let’s see what a variety of prints you can find on AliExpress.
For example, there are socks with popular paintings, musicians, artists… That’s an interesting dive into the world of art and fashion trends. Think about it!
Classic socks to dropship
Despite the variety of prints, some people still prefer the classics. Of course, there are such options on AliExpress.
Perfect socks for dropshipping: funny and cute ones
Have fun with these adorable socks!
Sport socks to dropship
All athletes and fans of active lifestyle pay special attention to their equipment. In addition to quality tracksuits, sneakers, it is important to have sports socks. They will protect the legs from damage and make the training process more effective.
Sports socks are presented in different variations, including the ones made for various sports, such as yoga.
Sport socks have a special elastic band. It protects the wearers from slipping during workouts.
Want to dropship socks? Think of the kids’ ones!
Children love bright socks! And these products are an integral part of their daily outfits. There are casual socks or brighter ones with patterns, made of cotton or wool, long or short. This variety will help kids keep their feet warm and look gorgeous at any holiday event.
Parents are a category of people who buy a lot of things for their children. Socks wear out, children grow quickly and the demand for children’s socks increases.
We consider socks to be a prime example of great and trending niche products to sell in your store.
As we have figured out, this niche has a lot of advantages in terms of the audience demand, customer segments, and product options. Looking through the options offered on AliExpress, you can make sure socks are ordered in large volumes, and the variety of models is extremely wide.
You can customize your marketing strategies to different target audiences who will be interested in your offers. Use our advice for the benefit of your business, and don’t put your exciting venture on hold!
Whether you are a novice entrepreneur who is just planning to start a dropshipping business or an established store owner, you can easily dropship socks and enjoy the numerous niche benefits and great profit!
Learn how to dropship socks.